Life's A Pitch - Manifesto

CORE BUSINESS CONCEPT 

• A Company of people.
• A candle selling business with a sense of involvement 
• There for any occasion or treat. 
• Highly crafted, something to keep. 

CORE BUSINESS VALUES 

• Getting people involved in the making 
• Face to face interaction 
• Creating a positive atmosphere for everyone involved
• Knowing your maker "meet your maker" section on website where you can see who designs what and what we do. 
• Thinking "outside the matchbox", showing that we are more than just a candle company. We are interested in getting involved with the community and giving back to a positive atmosphere. 

CORE BUSINESS GOALS 

• Having a well known brand in our region (leeds) then expanding throughout the UK. 
• Moderate growth, growing but still retaining the hand crafted and personal experience with our customer base as we do so. 
• Taking the innovative when we see it
• Keeping sustainable and creative
• Keeping it made in the UK 

CORE FINANCIAL GOALS 

• Moderate growth
• Enough to branch out to try new things in the business 
• Profitable, eventually charitable and giving back to the community 

CORPORATE CULTURE 

• Trusted
• Conscientious towards customers, product service and clients
• Geniune 
• Accommodating